Program

Coordinator, Public Relations Diploma Program
Kwantlen Polytechnic University
www.kwantlen.bc.ca
E-mail

Why PR: Communication skills can be used to build systems, companies, products, even countries. That’s why PR became more interesting to me than journalism
Years in Industry: Including journalism, 30+
Highlights: Three awards of excellence in communications management
What are you looking forward to at the conference: Actual case studies and real world examples of social media usage & management
PR Wisdom: Perception is reality
Source for info/inspiration: PR students; they keep all of us real
Recently read book: Marley and Me (As a PR educator, I devour any book that might be relevant to my teaching; on my own time, I prefer light reading)
Special interest: Professional: PR education – keeping it relevant and useful both to students and the profession. Personal: Boating along the coast of the Pacific Northwest
Anything else: I really enjoy conferences; they keep me buzzed for months - half from what I learn in sessions, the other half from interacting with “my peeps”